With the project for La Crota we wanted to give a brand new face to this historical restaurant located in the heart of the Langhe region. A lot more than just a restaurant, this family-run business offers also overnight accommodations in fabulous rooms, as well as a rich winery and full-blown experiences, thanks to wine-tasting itineraries and their cooking school.
To convey all the treasures of this place we revamped completely the graphic presentation and online identity of this facility, through a new website and a design with warm colors, with a layout created to highlight everything La Crota has to offer, through evocative images and a browsing experience which is simple and functional. We produced not only a photo shooting but a video as well, to showcase at best the experience of a trip to this gorgeous facility. All the texts have been written with a SEO perspective. We also created a brand new digital identity aimed at taking full advantage of all the potential of social media channels to convey the magic of this restaurant (and not just that!).